Bursts of Color - 3 Minutes To Make an Impression
The following tweets about slide decks spoke to me this week:
Making the Most of Your Three Minutes
I too have found that "3 minutes or less" holds up consistently for decks, as well as for memos or other such marketing materials. To that end, I'm a big fan of Guy Kawasaki's rule for deck design that goes:
I am evangelizing the 10/20/30 Rule of PowerPoint. It’s quite simple: a PowerPoint presentation should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points.
"If I Had More Time, I Would Have Written a Shorter Letter"
Today's post about brevity seemed like a good time to trot out this well-worn quote. I always thought this was from Mark Twain, but, according to Quote Investigator: (a) Pascal wrote something similar 200 years earlier and (b) Twain may never have said it at all. Ah well. 🤷♂️ It's still a good quote.